René Lamsfuß is Chief Research Officer at Publicis Media. In this role he is responsible for the entire Analytics division of Publicis Media. He has more than 15 years of experience in marketing analytics at Nielsen, United Internet Media, Web. de, NFO Infratest and has extensive international know-how.
He is a member of the FOMA speaker group, the professional association of online media agencies in the BVDW, and is involved in national and international industry associations.